Corporate gifts are usually used for corporate anniversaries, holiday celebrations, important meetings, and activities to support environmental protection or charity. By incorporating company logos, colors, and branding elements, gifts serve as effective brand ambassadors. It helps to increase brand visibility and recognition among recipients and their networks.
Corporate water bottles are practical, versatile, and can be customized to suit the branding and preferences of the recipient company. It helps to strengthen relationships with customers, increase the satisfaction and loyalty.
What are corporate gifts trends for 2024?
As the times move forward, technology develops and consumer preferences change, the types of business gifts are constantly increasing and changing. The following trends are for reference.
Personalization
Customization continues to be a significant trend in corporate gifting. Companies are increasingly opting for personalized gifts that include the recipient’s name, company logo, or a tailored message, creating a more memorable and meaningful experience.
Corporate branded water bottles can be excellent promotional items or corporate gifts. Decide on the design elements for customization, including your company logo, brand colors, slogans, or any other graphics or text you want to include. Ensure that the design is visually appealing, reflects your brand identity, and fits well on the surface of the water bottle.
Look for a reputable supplier or manufacturer of customized promotional products. Ensure that they offer high-quality printing or customization services, have a range of plastic water bottle options, and can accommodate your customization requirements.
Sustainability
With growing awareness of environmental issues, there’s a rising demand for sustainable and eco-friendly corporate gifts. Companies are choosing gifts made from recycled materials, reusable products, or items that promote sustainability and ethical production practices.
Given the focus on sustainability, consider those reusable tumblers as the promotional items or corporate gifts. Choose a durable, high-quality plastic material that is safe for reuse and free from harmful chemicals such as BPA (bisphenol-A) and phthalates. Common materials for reusable cups include:
- Tritan: A BPA-free, impact-resistant plastic known for its durability and clarity.
- Polypropylene (PP): A versatile and lightweight plastic that is often used for food and beverage containers.
- High-Density Polyethylene (HDPE): A sturdy plastic known for its resistance to chemicals and impact.
Partner with reputable manufacturers or suppliers with expertise in producing reusable plastic cups. Work closely with them to oversee the manufacturing process, including material sourcing, molding, assembly, and quality control.
Tech-Driven Gifts
Technology-based gifts remain popular, with a focus on innovative and practical items such as wireless chargers, smart gadgets, and wearable tech. The tech accessories are also in demand as corporate gifts.
LED light water bottles combine the functionality of a reusable water bottle with the aesthetic appeal and practicality of built-in LED lighting. LED light water bottles are suitable as business gifts.
Work with manufacturers or suppliers experienced in integrating LED lighting systems into water bottles. Collaborate with them to seamlessly incorporate the LED lights into the design of the bottle while maintaining its functionality and durability.
Wellness and Self-Care
As workplace wellness gains importance, corporate gifts promoting health and well-being have become increasingly prevalent. This includes items like yoga mats, meditation tools, aromatherapy diffusers, and wellness retreat vouchers.
Time-marking motivational sport bottles are designed to help users track their hydration throughout the day while providing motivational messages or quotes to encourage drinking water and staying hydrated.
Work with manufacturers or suppliers experienced in printing or engraving corporate water bottles to apply the time markings and motivational messages accurately and durably. Consider options for printing directly onto the bottle surface or using labels or decals.
Local and Artisanal Products
There’s a growing appreciation for locally sourced, artisanal, and handcrafted gifts. Companies are choosing unique items that showcase regional culture, support small businesses, and offer a more authentic and memorable gift experience.
Experiential Gifts
Rather than traditional tangible gifts, companies are increasingly offering experiential gifts such as tickets to events, virtual experiences, online classes, or adventure activities. These gifts provide opportunities for learning, networking, and creating lasting memories.
Contactless Gifting Solutions
In response to the COVID-19 pandemic, contactless gifting solutions have gained popularity. Companies are using digital gift cards, e-gifts, and online platforms to deliver gifts safely and conveniently to recipients’ doorsteps.
Which is not appropriate corporate gift?
While there is a wide range of gifts that can be appropriate in a business context, some items are inappropriate due to differences in cultural customs, conflicts of interest or cognitive habits, such as the cash and weapon. Apart from this, here are a few examples of gifts that are generally not appropriate in a business setting:
Extravagant or Expensive Gifts
Extremely lavish or extravagant gifts may create discomfort or perceptions of impropriety, particularly if they exceed customary business norms or ethical boundaries. Such gifts can be interpreted as attempts to influence decisions or gain favor unfairly.
Personal Items of Intimate Nature
It is unprofessional to give gifts that are too personal or intimate, such as clothing, jewelry or perfume, in a business setting. These items can be misinterpreted and may cross professional boundaries.
Alcohol or Tobacco Products
While alcohol and tobacco-related gifts may be appropriate in some situations, they can be problematic if the recipient abstains from or disapproves of consuming these substances. Additionally, giving alcohol can be insensitive or inappropriate in cultures or contexts where alcohol consumption is discouraged or prohibited.
Offensive or Controversial Items
As we all know, gifts generally convey goodwill. People will not like those items that are offensive, politically charged, or controversial. This includes items with offensive language, symbols, or imagery that could potentially offend or alienate the recipient.
Overly Personalized Gifts
Pleople often appreciate customization and personalization. But gifts that are excessively tailored to personal details of the recipient may come across as invasive or inappropriate.
Health or Beauty Products with Sensitive Connotations
Also be careful when choosing to give away health or beauty products, as these may also involve sensitive or personal issues, such as weight loss, skin care issues, or aging issues.
Regifted Items
It it insincere and thoughtless to give regifted items, especially if they are easily recognizable. It’s important to choose gifts thoughtfully and avoid regifting items that may not be appropriate for the recipient or occasion.
Conclusion
Corporate gifts play a small role in business operations, brand promotion, and maintaining partnerships. But if you choose the right gift, it can be the icing on the cake and bring positive effects to marketing and sales. So you might as well put the high quality corporate branded water bottles into your list of options.
